It is therefore a matter of finding that fragrance that pleases the company’s target audience, that makes them immediately connect with the desire for what the company can offer. Adventure, beauty, well-being, security… Whatever it is, there are olfactory notes that, when combined with each other, create the most suitable fragrance for the company’s objectives. An exquisite and unique fragrance that subtly accompanies customers towards their best choice: to invest in that company to fulfill their desires.
For companies that do not receive their customers in-store or in the office, but nevertheless wish to make use of scent marketing, they also have a lot to gain.
A fragrance can help stimulate workers to maintain their energy and well-being throughout the day for superior performance. Having happy and focused employees will promote success in your projects.
Even companies that offer products to their customers through ecommerce, scent marketing can be one of the most distinguishable aspects compared to other online stores. When a customer opens the package and immediately feels the pleasant aroma of that company, their excitement is magnified, making it last as long as the aroma is present.